© CAROLINE SIEG 2023
Hi, I'm Caroline.
Content Designer | Copywriter | Editorial writer
“Think like a wise man, but communicate in the language of the people. ” -William Butler Yeats
WHO I AM. Nomad and third-culture kid. Have two passports: Swiss and American. Lived in eight countries across three continents. I speak English and German, conversational French and some Spanish.
My least favorite question is “Where are you from?”
My favorite question is “Where are you going next?”
WHAT I DO. Content design and strategy, copywriting and editorial writing. I’ve gone back and forth between IC (Independent contributor) and management roles. I’ve built and managed teams across UX, content marketing, and editorial arenas. I’ve worked across multiple fields, including SaaS, travel, art, fashion and FinTech.